Is Branding a waste of money? You may have heard some successful brand stories and how successful branding makes these brands stand out from the crowd. But you may wonder, what exactly is BRANDING, and is it even important for your business? Is Branding my business just a waste of money? The short answer is […]
Why Slashing Prices Might Not Be A Good Idea At All. Recently, a new client came to Melvin, CEO of Bizsquare, for advice as his business was not doing well during this pandemic. He is a carpentry contractor, and he was convinced that the only way to get new projects and drive sales was through
Top 5 skills to upgrade yourself and remain competitive in an uncertain economic environment “Today I received news that I was rejected, yet again, by a company for a full-time role. I have already lost count of the number of applications I’ve sent out. The challenge to secure a full-time job during this stressing period
The Impact of COVID-19 on Different Generations’ Media Consumption Has COVID-19 provided media companies an opportunity to impact a bigger audience? Research by Global Web Index has shown that each generation, from Generation Z to our baby boomers, have increased their media consumption as a result of the outbreak. Global Web Index found that over 80% of
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Essential Tips and Benefits For Social Media Management Even before 2020, the use of social media in financial services is important. Then, this pandemic dramatically changed the way we stay in touch with customers and consumers. Now, social media is not transferable. During the pandemic, social media has changed the nature of the relationship between 90%
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